Posts Tagged "cult wines"

The New Rules of Luxury Wine

Posted on Jul 29, 2026

A clear vision.

Once upon a time, the path to luxury wine was paved with pedigreed appellations, critic scores, and mailing lists so exclusive they made Château Marmont feel like a Motel 6. Bordeaux First Growths, Grand Cru Burgundies, and $300 Napa Cabernets set the standard for what “luxury” in wine looked like, tasted, and cost.

But a shift has been happening. What started as a quiet movement has grown into something impossible to ignore. Today, a new class of wines is redefining luxury that is less about château clout and more about originality. And the names generating the most buzz aren’t necessarily the ones with the longest histories, they’re the ones making the most compelling wines.

Beaulieu Georges de Latour Private Reserve Cabernet Sauvignon: Napa’s Legend Begins

Posted on Aug 5, 2020

The 2001 BV Georges de Latour Private Reserve.

The term “cult cab” gained great currency in the late 1990s and early 2000s. It was really a California phenomenon, though certainly other regions have their iconic wines. The California cult wines were predominately Cabernet Sauvignon and mostly came from Napa. The cult wines were so-named because of a nearly fanatical group of wealthy collectors who would pay huge prices to obtain bottles in a cult-like devotion to a group of small, quality-focused wineries.